Above all else, I believe this:
Why > What
I got bored with What during my career as a fashion copywriter. So, I invented divergent fashion journalism to find out Why.
JOE JARVIS
DIVERGENT FASHION JOURNALISM
Doing business as Someone Else, I have produced stories on location in:
△ Zurich
△ Salzburg
△ London
△ New York City!
△ Richmond, Virginia
△ Minneapolis / St. Paul
△ Los Angeles
△ Vancouver
△ La Paz, Bolivia
△ Chicago
"Your stuff is like
Anthony Bourdain,
with clothes instead of food."
Previously:
Lead Copywriter, Trunk Club
April 2012-November 2014
△ First copywriter at TC
△ Developed brand voice
△ Hired, managed, and mentored junior writers
△ Concepted, developed, and maintained content-marketing platform and editorial calendar
Freelance Consulting Strategist, Red Bull
Sometime in 2008 to April 2012
△ Guest residency in Salzburg developing series concepts for Red Bull TV
△ Consulted with global comm leaders on 12+ major Red Bull properties, (e.g., Red Bull Flugtag)
△ Wrote about athletes, musicians, and influencers for numerous Red Bull websites
All content ©Joe Jarvis 2020