iPhone app: 5 Favorite Things

At Trunk Club I'm often challenged to write about clothing in general terms, instead of focusing on specific items. One solution: downplay clothing and emphasize our service.   more

Flipboard ads

Working with my photography and design teammates, I helped created Trunk Club's first-ever campaign, "What's Your Trunk?" These are the initial ads we created for the campaign, which featured on the Flipboard mobile app—specifically intended for Details magazine readers, thus the cheek.   more

iPhone app: Kate Upton

One of our members' all-time favorite features on the Trunk Club iPhone app. Lesson: Selling a feeling is way more effective than selling clothes.   more